Baidu Joins Hands with Hushang Mingju to Empower the “6·6 Overall Home Decoration Festival”

Date: 2020-05-18 16:27:40

On May 15, Baidu, a technology giant, and Hushang Minghu, a leading home decoration company, joined hands to create the "6·6 Home Improvement Festival" signing conference in Shanghai, interpreting home improvement industry trends through Baidu's big data. Zhang Hongyu, general manager of Baidu Shanghai and Suzhou Branch, Zhang Jun, secretary-general of the Residential Committee of Shanghai Decoration Association, and Xu Zeyu, president of Hushang Mingju attended the conference. Bi Ran, general manager of ELLAI, was invited to attend and deliver a speech as a representative of the brand partners.

According to the research of Baidu's big data, as the post-90s generation gradually become the main consumer group, the consumption trend of the home decoration market is also changing. In addition to the traditional cleaning decoration, half package, the whole package and other decoration mode, more young people tend to choose the overall decoration mode. Big data shows that the proportion of young people willing to choose the whole installation mode has reached 37%, and this trend is still rising significantly.

The "6·6 Overall Home Decoration Festival" adopts the way of panoramic overall decoration experience hall, allowing consumers to experience and understand the home decoration industry firsthand. As an expert in the overall decoration industry, Hushang Mingju unifies group procurement to provide consumers with cost-effective one-stop decoration services, and directly cooperates with brands to solve consumers' worries.

ELLAI has been cooperating with Hushang Mingju for three years. In the past three years, we have not only cooperated on products, but also on development strategies. As one of the pioneers of total home improvement, Hushang Mingju deeply involves in home decoration services and sets strict quality requirements for its suppliers. ELLAI, as a main supplier of sanitary products, has been recognized by Hushang Mingju's consumers many times during the cooperation.

As a participating brand in this Festival, ELLAI promises to provide international quality products and a comprehensive range of services to empower Hushang Mingju and let ELLAI's products enter more families.

In the future, ELLAI will uphold our consistent high-quality and excellent service to provide consumers with a good sanitary experience, fully support Hushang Mingju, and look forward to a closer and more extensive cooperation between two sides.